Bob Steele in the News

Monday, June 23, 2014

GM Facilities Appear in Transformers 4: Age of Extinction

COCOA, Flor. – While Chevy's Corvette, Camaro and Trax steal the spotlight in the new Transformers 4: Age of Extinction movie, you will also notice some General Motors facilities if you pay attention to the background of certain scenes.

GM's Design Center at the Warren Technical Center, Milford Proving Grounds, and Vice President of Global Design, Ed Welburn's office all make appearances in the movie. Director Michael Bay utilized the GM Design Center as the movie's headquarters for the United States Central Intelligence Agency, shooting scenes in the lobby, staircase, design dome, design executive garage, and VR room. The office of one of the CIA executives was even staged in Welburn's impressive office. In fact, Welburn himself played the executive, though all of his classic auto memorabilia had to be removed from his office and replaced with CIA props for the scene.

Other GM facilities that appear in Transformers 4: Age of Extinction include the Wind Tunnel Facility at the Warren Technical Center and roads at GM's Milford Proving Grounds which were used to shoot many of the highway scenes rather than clogging up actual roads. The movie's film crew even had to pay special attention to make sure they didn't interrupt the work of the engineers and designers too much while they were filming.

So when you go to the movie theater this Friday, keep your eyes peeled for these General Motors facilities in scenes from Transformers 4: Age of Extinction! If you leave the movie wanting your own Chevy, we can help you take one home! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Wednesday, June 18, 2014

2015 Corvette Z06: Most Powerful Corvette Ever Built

COCOA, Flor. – We officially have confirmation that the 2015 Corvette Z06 is the most powerful Corvette ever built, at 650 HP and 650 lb.-ft., which also makes it one of the most powerful vehicles on the market!

With official horsepower and torque ratings recently released by General Motors, the 2015 Corvette Z06, capable of 650 HP and 650 lb.-ft., is definitely living up to its supercar status. The car's new LT4 6.2-liter supercharged V-8 engine improves upon the standard Stingray's LT1 engine by adding 200 horsepower, making it one of the highest output engine ever sold in a GM product! The LT4 incorporates many of the LT1's features like direct injection, cylinder deactivation, and variable valve timing, but in order to increase output, the LT4 adds stronger cylinder heads, lightweight titanium intake valves, lighter steel connecting rods, special aluminum pistons, a stainless steel exhaust manifold, and a 1.7-liter supercharger!

But with so much power, GM engineers had to pay special attention to the Z06's design to ensure it offered a more flexible curve torque for better on-demand power at any rpm. And with a horsepower peak that occurs at 6400 rpm and torque peak that occurs at 3600 rpm, that's exactly what they did.

If you want to get behind the wheel of the most powerful Corvette ever built, the 2015 Corvette Z06, get ready for its seven-speed manual and eight-speed automatic versions to arrive in dealerships early in 2015! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Tuesday, June 17, 2014

NHTSA Awards 2015 Chevy Camaro 5-Star Safety Rating

COCOA, Flor. – The 2015 Chevy Camaro hasn't even hit the streets yet and it's already earning top safety ratings! Thanks to it's standard safety equipment and crash avoidance systems the NHTSA awarded the 2015 Chevy Camaro a 5-star safety rating!

According to a recent report by Edmunds, the NHTSA awarded the 2015 Chevy Camaro a 5-star safety rating for the front, side, and rollover crash tests! Standard safety features on the 2015 Chevrolet Camaro include six airbags in the coupe model (including side curtain airbags), four airbags in the convertible model, and crash avoidance technologies like the rear vision camera system and electronic stability control.

Come see for yourself what the current Camaro has to offer, and get ready to hit the streets in your new safe performance car! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Friday, June 13, 2014

New GM "GearOn" Trademark

COCOA, Flor. – In a market that is more competitive than it's ever been, today's trucks are more capable, powerful, and appealing than ever before. And, manufacturers continue to work to offer even better improvements to outshine the competition, which is exactly what GM is doing with a new United States Patent and Trademark Office filing.

In a recent USPTO filing, General Motors is trademarking the name "GearOn" to be used for what looks like a set of new truck features. The "GearOn" trademark filing described the feature as a “truck bed cargo system comprised of tiered storage cross rails, utility rack stanchions, cargo dividers and cargo tie down rings.” As always, GM is working to provide customers with a product that exceeds their expectations and the new "GearOn" trademark filing is just another example of that!

Keep your eyes peeled for some exciting new features coming to Chevy trucks near you, or come see us to check out what the current models have to offer! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Tuesday, June 10, 2014

10 Best Family Cars for 2014 Includes Chevy Traverse

COCOA, Flor. – Shopping for a vehicle is difficult in itself. With so many models and features to choose from, it can be hard to narrow down the options in order to find the perfect vehicle for your needs. Add a family into the equation and it seems almost impossible, right? Parents, no need to stress any more. All the hard work is done – Edmunds.com and Parents Magazine have named the 10 Best Family Cars for 2014, which includes the Chevrolet Traverse!

What does your list of needs in a vehicle look like? Safety, space, convenience, technology, etc., etc.? Well we have just the solution for you. The Chevy Traverse is one of the Best Family Cars of 2014 for all of those reasons. After testing vehicle after vehicle, Parents Magazine and Edmunds.com included the Traverse in their 2014 list because it offers the best of both the car and SUV worlds – efficiency, smooth driving, space, and capability. Chevrolet understands that as a parent, your needs are ever-changing, so they created a vehicle that meets those needs throughout every stage of your life!

No matter what age your children are, safety will always be a top priority, especially when your family hits the road. Chevrolet prides itself on excellent safety standards and vehicles that, when put to the test, have proven they have what it takes to protect you. Specifically, Chevrolet's Traverse crossover has earned a Top Safety Pick rating from the IIHS and a 5-star rating in government crash tests.

While Parents Magazine and Edmunds.com are both reputable sources, there is no better way to find out if the Chevrolet Traverse is the best vehicle for your family than by experiencing it for yourself. Bring the whole family down to the dealership and test it out! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Wednesday, June 4, 2014

Hurricane Preparation Tips

COCOA, Flor. – It's officially hurricane season and while we are all keeping our fingers crossed that we make it through the next few months without any severe storms, you just never know what is going to happen which is why being prepared for a hurricane is so important. We all get wrapped up in the schedules of our daily lives, but make sure you take the time to prepare for an emergency with these key hurricane preparation tips.

Hurricane Preparation Tips

-Make an emergency kit stocked with a weeks worth of non-perishable food and water, flashlights, batteries, a battery powered radio, medication (make sure you are well supplied with those you take on a regular basis), first aid kit, blankets, toiletries, etc. If you don't already have extra cell phone batteries, you may want to get some and make sure they are charged if a storm is coming incase you cannot charge your phone. Making a portable emergency kit to keep in your car is also important in case you need to evacuate quickly.

-Develop a family emergency plan that includes the safest place to take shelter in your home, alternative meeting locations, ways to contact each other, and an out of town contact. Don't forget to also determine where you would go if you need to evacuate, and the hurricane evacuation route you would take to get there.

-Be proactive about protecting your home by making any small repairs needed to the roof, windows, down spouts, etc., and trim any trees or bushes that could cause damage in the case of high winds. You should also make sure that your homeowners insurance is adequate and keep in mind that flood insurance is not often covered under your homeowners policy.

-While you're protecting your home, protect your belongings too by updating your home inventory. You can do this quickly by walking through your home with a video camera or smartphone. However, you'll also want to keep a record of large purchases including the cost of the item, when you bought it, the model, and serial numbers.

-Don't forget to protect your pets too. The first thing you should do is update their ID tags if needed, and you could also consider permanent forms of identification such as microchipping or a recovery database. You may want to keep their needs in mind when preparing your emergency kit/plan too.

-As part of your evacuation plan, make sure to have cash on hand. Even if you plan on staying with friends, family, or have hotel reservations, ATMs, banks, and credit card machines may be down after a major hurricane. A family of four should aim to have about $500 on hand if an emergency weather situation is possible.

Should an emergency weather situation occur, don't forget that you can count on OnStar to for any assistance you may need. Learn more about OnStar Crisis Assist for hurricane season here, or stop by our dealership if you have any questions about how it works! Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.

Monday, June 2, 2014

New Melbourne Used Car Website by Bob Steele Chevrolet

MELBOURNE, Flor. – We're excited to announce that we've launched a new resource for you to use when you're shopping for a pre-owned vehicle: the New Melbourne Used Car Website by Bob Steele Chevrolet! We understand that purchasing a vehicle is a huge investment and commitment, so we are dedicated to making that process as clear and simple as we can for you!

You may not know, but Bob Steele Chevrolet also has a used car dealership in Melbourne with a great inventory of pre-owned vehicles at incredibly affordable prices. To help make your car buying experience easier, we've launched the new Melbourne Used Car Website by Bob Steele Chevrolet so you can explore all of those vehicles without even leaving your house! Plus, we've also conveniently included anything you could want to know about buying a car.

Financing is a big part of the car buying process, and the Melbourne Used Car Website includes all of that information as well. Head over to get pre-approved or value your current trade. Or, if you need help rebuilding your credit or getting the appropriate financing, we can help with that too.

The bottom line is that we are here to help you in any situation and we hope that our new Melbourne Used Car Website helps to make your car buying experience more enjoyable. Bob Steele Chevrolet is committed to providing our customers with a comfortable, family experience – we call it the Family Difference! We treat our customers and employees like family, and work to make everyone comfortable at our dealership located at 2800 W. King Street, Cocoa, FL 32926. Give us a call at (321) 632-6700, or visit us online at www.bobsteelechevy.com.